About Us
Founded in 1984 by Dr. Ali Syed in his home garage, Avlon now has 140+ employees and it's products are sold 46 countries.
Avlon is responsible for many of the most widely-used and efficacious professional hair care products on the market, including the well-known Affirm® Conditioning Relaxer System, FiberGuard® Conditioning Relaxer System, MoisturColor® professional hair color products and KeraCare® Conditioning Hair Care System, a range of maintenance & styling products that professional stylists and consumers love.

Affirm
The Affirm Conditioning Relaxer System conditions hair before, during and after relaxing. Offering phenomenal straightening while retaining up to 81% of original fiber elasticity. Leaves hair feeling soft and looking radiant.
PROFESSIONAL USE ONLY. NOT FOR RETAIL SALE.

FiberGuard
The only relaxer system for Stronger, Healthier hair, FiberGuard retains more of the hair’s natural tensile strength compared to conventional relaxer systems.
PROFESSIONAL USE ONLY. NOT FOR RETAIL SALE.

AffirmCare
Our most advanced care range. These exclusive super luxurious products will help maintain your hair in the best possible health by nourishing each strand with rich moisturising conditioners that penetrate deep into the hair and scalp.

Texture Release
Formulated specifically for naturally curly hair. Texture Release is a heat activated Smoothing System that features Amino Acids and Conditioning Agents that crosslink deep into the hair fibers to enable styling versatility. Enables clients to have optional textural change with increased combing manageability. This system is designed to provide additional moisture and conditioning for your hair and scalp.

KeraCare
KeraCare® is committed to provide you with the best products for textured hair to help maintain beautiful stylish looks – without sacrificing the strength and health of your hair or scalp.

As I Am
Designed for Curls & Coils- Hair Care That Celebrates You
Haircare made for beautiful Coils And Curls...Naturally. As I Am® was formulated to understand the needs of natural hair. No matter where you are on your journey, you will find the As I Am® collection offers quality products that provide uncompromising performance. Infused with rich botanicals, hydrating butters, and strengthening oils, our products moisturise, define, and protect, allowing your hair to thrive in its natural state. From gentle cleansers and ultra-hydrating conditioners to curl-enhancing stylers and frizz-fighting treatments, every product is designed to embrace, not alter, your texture. Because your hair is more than just hair- it’s a crown, and it deserves the royal treatment.

Uberliss
The best performing patented bonding treatment in the professional haircare market. What gives the Uberliss Bond Treatment a further edge over competitors, is that there is no need to increase the developer or change processing time.
This complete system uses sub-micron emulsion technology to penetrate these products deep into the hair fibres.
Employees
Countries
Brands
Patents

Dr. Ali N. Syed, Founder & CEO
Dr. Ali N. Syed is our chief chemist, with a wealth of experience in the formulation of hair care products. He successfully served as a research chemist for a number of major companies, and has published over 45 patents, numerous scientific papers, and 3 book publications.
Dr. Syed founded Avlon in 1984 after developing several patents at Johnson Products Company and Soft Sheen. His winning strategy for formulating Avlon brands is to use ingredients that have a positive effect upon hair and skin. With an abiding affinity for chemistry, Dr. Syed personally supervises every project undertaken by Avlon’s Research & Development Center. Equal to his regard for chemistry, is the respect he holds for the professional hairstylist. Always positive towards ideas and opinion of stylists, Dr. Syed considers Avlon to be part of a team with cosmetologists. His on-going goal is to provide the very best products that advanced research and innovative thinking can offer, always with an eye towards continual improvement.
“An innovative chemist must be a dreamer.” says Dr. Syed. “One must persist in dreaming to accomplish that which seems difficult or yet to be done… New Methods… New Techniques… New Formulations! In chemistry, there’s a lot of room for creativity.”
Dr. Syed has written numerous articles on the chemistry of hair and related hair products in leading trade and scientific journals, such as Cosmetic & Toiletries magazine, American Chemical Society Journal, and Shoptalk magazine (for Hairstylists). Since 2012, he has also been serving as an Editor for the scientific journal, TenSides. Dr. Syed has been a guest speaker at the London College of Hair & Fashion in England and ABC Associacao Brasileira de Cosmetologia (Brazilian Association of Cosmetology) in Sao Paulo, Brazil. Dr. Syed has also conducted numerous lectures on the chemistry of hair for organizations like Chicago Cosmetology Association and has been a Guest Artist at the Midwest Beauty Show.
Our History

1984
Avlon is born
Ali N. Syed starts Avlon, using his home garage as the very first office.
1985
Affirm is launched
A revolutionary hair relaxer system that is the only one of it's kind on the market to condition hair before, during and after straightening
1991
Avlon goes global
Avlon's Affirm Relaxer System is launched in select international markets including the UK and France.

1992
KeraCare is launched
Avlon introduces it's very first line of professional maintenance products designed specifically to style and maintain curly hair textures.

1996
A breakthrough in hair straightening!
Avlon introduces FiberGuard, the only relaxer system to preserve more of the hair's natural strength. The brand becomes the "go-to" system for stylists to straighten color-treated hair.
2005
A new home
Avlon moves to it's present day home in Melrose Park, situated in the near west suburbs of Chicago. The space houses corporate offices, a manufacturing facility, and shipping & logistics.




